Atlanta: South Asian OTT platform YuppTV launched SonyLIV in the UK, Australia, Canada, New Zealand, Middle East, and Europe on July 1. Through this platform, viewers will be able to watch a wide range of entertainment content in multiple native languages, blockbuster Originals, TV shows and movies in various genres.
SonyLIV offers an assortment of VOD content including SonyLIV premium Originals, blockbuster TV shows and movies. With the launch of SonyLIV on YuppTV in the UK, Australia, Canada, New Zealand, Middle East, and Europe, YuppTV users will be able to enjoy a wide range of shows and movies across multiple genres.
YuppTV, founder-CEO Uday Reddy said: “It is a delight for us to add SonyLIV to our vast library, offering the entertainment giant a much wider reach across the globe. Our viewers are set to enjoy ample latest and greatest options from SonyLIV on our platform. These markets provide great potential for Indian television viewers from Hindi shows to South Indian movies. It will be a great association for both. Bringing premium content to the platform shows YuppTV’s strong commitment to the OTT space both in international and Indian markets.”
Manish Aggarwal, Head – Growth and Monetization, Digital Business, SonyLIV, said: “We are excited to extend our presence overseas and offer a plethora of enriching and diverse content to a wider set of audience with YuppTV. It is a pleasure to come together and be able to continue transforming the face of Indian entertainment globally. This collaboration will help us make our content easily accessible and ensure a seamless experience for our viewers.”
Be it shows like the ultra famous Scam 1992 – The Harshad Mehta Story, Maharani, Avrodh, users can access a wealth of SonyLIV shows through the YuppTV platform. The users will get a blend of shows in multiple languages, including Hindi, Marathi, and Bengali along with Hindi-dubbed South Indian content.