Amsterdam: Here comes a new streaming platform dedicated to the future of our planet. Waterbear, a first-of-its-kind streaming service, will be a treat for nature lovers as well as climate activists. The OTT platform, supported by more than 80 NGOs and grass-roots organisations such as WWF, Greenpeace, The Jane Goodall Trust, etc., will be launched next week.
The free-to-watch streamer enables viewers to watch and download videos and on any device. It encourages viewers to take action as they consume the original as well as curated content, which includes award-winning documentaries and live streaming.
What is unique about Waterbear is its custom-built interactivity hub, enabling environmental awareness and action. It allows viewers to do something truly meaningful about issues affecting the planet. The in-built tools help audiences into sort of activists, enabling them make donations to NGOs, work as a volunteer or enjoy a sustainable travel experience.
The interactive hub also seeks to re-imagine corporate responsibility, by creating a unparalleled ecosystem for impact.
All of the content will be available to watch across the world from December 1. A digital platform and mobile app, WaterBear will showcase original and curated content inspired by the UN Sustainable Development Goals.
WaterBear Network CEO Ellen Windemuth said: “We are excited about WaterBear’s ability to encourage people to not just watch, but actually interact with the causes they care about. The first network of its kind, we have the chance to be at the forefront of the most pressing issues of our time – showcasing the work being done to protect our earth boundaries and human rights, and empowering us to take direct action to shape a better future for our fragile planet.”
The Amsterdam-based WaterBear Network has been backed by ZDF Enterprises and Off the Fence and a group of impact-focused investors led by CEO Ellen Windemuth.