The Weather Channel’s Local Now expands streaming offerings with Cinedigm distribution partnership

OTT

Atlanta: The Weather Channel’s free streaming service, Local Now, today announced a distribution partnership with Cinedigm, which includes a new slate of streaming channels. This collaboration is part of Local Now’s commitment to expanding the depth, availability, and entertainment value of its programming offerings.

The Local Now audience will now have 24/7 access to engaging, marquee channels, including The Bob Ross Channel, Gametoon, FashionBox, Art House HD, CONtv, CONtv Anime, Comedy Dynamics, Dove Channel, Docurama, So…Real, So…Dramatic, BAMBU, and more. Cinedigm channels will also become available on Local Now’s portfolio of OTT, CTV, mobile, and TV platforms at the end of the year.  

As Local Now continues to expand both its national reach and the power of its localized, in-depth programming, the Local Now user experience is being elevated as additional real-time information and original programming from top-tier channel partners are integrated within the app and its VOD streaming capabilities.  

Local Now currently serves a diverse audience, reaching more than 225 markets across the nation. With this latest partnership, the platform continues to improve by providing more entertainment content in addition to its timely local news, weather updates, lifestyle and films for viewers who have cut the cord and transitioned to non-traditional television consumption.  

“We’re focused on providing a wide variety of local news and entertainment to our users. Cinedigm’s channels deliver a great mix of entertainment,” said Michael Senzon, Senior Vice President and General Manager of Local Now. “No other platform is providing depth across news and entertainment like Local Now, and partners like Cinedigm are paramount in helping us deliver on that promise.” 

“Local Now provides a compelling blend of what streaming consumers want: live, local and broad-based entertainment choices,” said Erick Opeka, President of Cinedigm Networks. “Local Now’s broad reach and unique audience helps further our mission of reaching cord-cutters on compelling discovery platforms.” 

Local Now features The Weather Channel’s advanced weather reporting technology along with a roster of top content partners, including Reuters, Associated Press, Thrillist, Curbed, Yelp, Cheddar, Vox and more. Local Now is available across a portfolio of OTT, CTV, mobile, and TV platforms, including Amazon Fire TV, Apple TV, Roku, Android TV, YouTube TV, Sling TV, Xumo, MobiTV, fuboTV, Plex, DISH, Altice, Comcast/Xfinity, Verizon, iOS,  Android, Vizio, Samsung (Tizen) and web/mobile web. 

Local Now, a subsidiary of Byron Allen’s Allen Media Group, is a streaming service that is changing the way Americans get news about their communities. Produced by the same people who bring the award-winning The Weather Channel, Local Now delivers real-time, local news, weather, sports, traffic, television shows, movies, and lifestyle information through unique technology that provides localized information to more than 200 markets across the United States.