Agile monetisation will help content providers survive a saturated market: Vijay Sajja

By Vijay Sajja – Founder and CEO of Evergent It was not too long ago when we had to choose and pay for video entertainment. Depending on the location, consumers were able to choose between two or three options for linear TV and on-demand video, packaged into bundles most of which were expensive or did […]

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Aser Ventures launches new streaming platform LIVENow

London: Aser Ventures has officially launched its new streaming platform LIVENow. LIVENow will offer flexible pay-per-view access to a host of live events – from sport, to music, to fitness, to industry conferences. Content will be available through LIVENow’s D2C platform as well as through a global network of digital platforms, social channels and mobile […]

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Synamedia launches Iris addressable advertising solution

London: Synamedia, the world’s largest independent video software provider, today introduced Iris, a sleek new addressable advertising solution. Iris will create addressable advertising opportunities for pay-TV and broadcasters as well as OTT and hybrid service providers to unlock new revenue streams. As demand for more targeted TV advertising increases, they can use Iris to help […]

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