Los Gatos, California: Streaming media platform Plex has announced that it has taken legal action against Zee Entertainment Enterprises Limited for trademark infringement. In September 2020, Zee announced it was launching a competing video service, titled Zee Plex, in what Plex alleges as “an obvious attempt to trade off of the Plex brand and global goodwill.”
Available to consumers globally, Plex is taking measures to defend its intellectual property, and specifically, in this case, to protect its trademark and brand.
The suit alleging trademark infringement has been lodged with an Indian court, and as per the practice, papers have been served upon ZEEL by email. The matter should come up for hearing in the coming days, informed a Plex press release.
Plex is a popular platform for streaming all your favorite media from one app. Plex is the most comprehensive streaming platform available, seamlessly combining, organizing, and streaming movies, tv shows, news, web shows, podcasts, music, live and recorded television, and personal media collections. With a highly customizable interface and smart recommendations based on the media you enjoy, Plex brings its users the best media experience from any device, anywhere.