Mumbai: IN10 Media Network-owned DocuBay, a premium streaming service exclusively for documentary features, today announced multi-territory distribution deal with TCL smart TVs, one of India’s fastest-growing TV brands and the world’s second-largest TV manufacturer. This collaboration enables DocuBay to be present on all TCL smart TVs across regions: India, the UK, Australia, and New Zealand. DocuBay app will be preloaded on the TCL smart TV units and will be available on the home screen.
The association enables TCL smart TVs users seamless streaming of high-quality documentary features at their comfort, with a new film released on the platform every day. DocuBay’s wide selection of international documentaries, sourced from more than 100 countries, spans a variety of genres organized in ‘Bays’, like TravelBay, PoliticsBay, ScienceBay, TechBay, AdventureBay, CultureBay, BiographyBay and more. Select titles are available in 4K.
The rich library encompasses documentaries featuring diverse human experiences, perspectives and narratives to appeal to a wide variety of audience. Additionally, DocuBay features, DocuBytes, which previews short clips of selected features; DailyBay, showcasing the release of the day; DocBuster, highlighting a select title every month; and TrendingBay, featuring relevant films from trending topics.
With this partnership, DocuBay continues to steadfast in its global proposition through a clear and focused content positioning, and achieving deeper consumer penetration across territories.
D Girish, Vice President – Strategy, DocuBay, said: “Launching DocuBay on TCL Smart TVs allows us to reach a new set of viewers to discover and explore DocuBay. We are confident that this partnership will strengthen our commitment to be present where the audience is and advance our OneTribe memberships across the globe.”
TCL India General Manager Mike Chen said: “We are glad to partner with DocuBay and amidst these stressful times we want to continuously assure our viewers with something new and meaningful. These are unprecedented times faced by India and everyone across the globe. At TCL, we are driven to ensure that our customers are always entertained with something new and innovative.”